Most builders think they’re making 20% profits… but the final numbers tell a different story.
Once missed variations, builder wages, and uncharged PM time stack up… your jobs barely scrape 5%.
Make Sure Your Sound Is Turned ON!
The Profitable Builder's Playbook shows you how to quote properly, track profit in real time, and lock in 20–25% margins — using systems that protect your time, scope, and cash flow.
Get The Complete Playbook For
Just $24.95 USD
Backed by our 30-day money back guarantee
You'll love the book or we'll give you your money back AND let you keep your copy.
"Stopped Relying on Guesswork & Built a Systemised Business"
Ben Landaal, Orlando, Florida
BEFORE: Working 60 hour weeks, missing family time, and carrying the weight of the entire business on his shoulders.
AFTER: Just 6 months later, working 35-40 hours with clear systems in place. Team running independently, margins consistent, and present for family mornings and evenings.
"The Profitable Builder's Playbook showed me exactly how to stop being a slave to my business. Now I'm running it systematically with confidence and clarity, while having the time to be there for my two young sons."
"I Finally Know If My Jobs Are Profitable"
Matt Fenn, Total Renovations
Hawke's Bay, New Zealand
BEFORE: Stuck on tools all day, office work all night, with no clarity on job profitability. Working 50-60 hours while living with constant stress and uncertainty.
AFTER: Clear understanding of numbers, consistent profit margins, and confident pricing on every job. Working 45 hours with evenings free for family.
"The Profitable Builder's Playbook gave me the systems to truly understand my numbers. Now I can switch off at 5 PM knowing exactly where my business stands."
"We Automated Admin & Got Our Weekends Back"
Cary & Peter Niven, Niven Builders
Mornington Peninsula Shire, Australia
BEFORE: Everything was in their heads, doing all admin themselves. Working weekends, clashing over responsibilities, and struggling with cash flow management.
AFTER: Clear systems run daily operations, team handles most tasks independently. Weekly meetings keep everyone aligned, and weekends are now family time.
"The Profitable Builder's Playbook helped us systemize everything. Now our team handles the day-to-day confidently, and we finally have time to focus on growing the business."
Why This Playbook Exists
We’ve now worked with over 3,100 builders in Australia, New Zealand, the U.S., Canada, and the UK.
And what we’ve found is this:
You can be flat out, booked six months ahead, and still be broke.
Because your margins are fake.
Most builders price jobs without:
Charging for project management time
Recovering actual overheads (admin, insurances, software, fuel, builder wages)
Tracking material and labour blowouts mid-job
Charging for variations in real time
Comparing quoted vs actual costs once the job’s done
And without a system that shows you exactly where the profit’s made and where it leaks… You’re just hoping the numbers work out.
The Profitable Builder’s Playbook Exists To Fix That
It gives serious builders the financial visibility, quoting systems, and job tracking they need to:
Lock in 20–25% margins before the job even starts — using airtight pricing systems, accurate overhead recovery, and contracts that protect your time, scope, and margin when things change
Track real-time profit as the job unfolds — with weekly job cost reviews, variation tracking, and cost-to-complete forecasting that puts you in control of cash flow instead of reacting to it
Quote new jobs with confidence — because you’re only pricing for committed clients, getting paid for pre-construction, and finally building the job cost data that makes every quote smarter than the last
Because if you can’t prove where your profit comes from or where it goes, you don’t have control.
And without control, you don’t have a business… Just a very stressful job.
“Best way to take your company to the next level”
Chris Bath
Butterfly Builds
"It will make the most impact in my business. It's also super helpful."
James Delaney
Chain Construction
I'm so much more confident and I can charge my worth.
Sarah Lowe
Refresh Renovations
“Finally, a no-nonsense guide that shows you how to grow without burning out.”
"The pricing section helped me understand how to charge properly and aim for solid, sustainable margins.
The marketing blueprint and focus on systems showed how to attract the right clients and empower staff to deliver consistently."
Cam Leask
Latch Build
Wanaka, New Zealand
Cam Leask
Latch Build
Wanaka, New Zealand
“What once felt like chaos is now a well-oiled machine.”
"The systems and processes inside The Profitable Builder's Playbook have brought us structure, clarity, and serious momentum to how we operate (including everything from sales to scheduling).
The tools are practical, easy to implement, and tailored for builders like us."
Eli Maguire
EDM Bulding
New South Wales, Australia
Eli Maguire
EDM Bulding
New South Wales, Australia
“TPB helped me to focus in on what I needed from the business”
"My biggest takeaways from TPB is the Step by step approach to building the right format of business to succeed as a Builder.
The A-Z chart embodies this and allows me to zone in on the right area to improve the systems, the way the team uses then, to build the team as I needed."
Ken Longshaw
Longshaw Construction
Bundanoon, Australia
Ken Longshaw
Longshaw Construction
Bundanoon, Australia
The Profitable Builder's Playbook
Is An Amazon Best Seller In #3 Categories!
What Financial Control Actually Looks Like
You don’t need more jobs. You need to stop losing money on the ones you’ve already got.
If you’re still:
Guessing your markup and hoping the margin holds
Pricing jobs without charging for your time, admin, or PM hours
Leaving overhead recovery out of your quotes because “you’ll make it back later”
Letting the boys order gear on site without a proper system or sign-off, and wondering why materials keep blowing out
Quoting using the same spreadsheet. Again... hoping this one works out better.
Second-guessing every number. Chasing variations mid-job. Watching site costs creep up. And praying the final invoice gets paid in full…
This is why the numbers never stack up — and why so many good builders stay stuck, no matter how hard they work.
“It’s helped us become true professionals.”
"Working with The Professional Builder has elevated our business on every level, from client interactions to quality assurance.
We now attract ideal clients, market more effectively, and run our teams with greater clarity and confidence."
Richard Baker
Master Builders
Wellington, New Zealand
Richard Baker
Master Builders
Wellington, New Zealand
“From skilled tradesman to confident business owner.”
"The Profitable Builder's Playbook teaches you how to plug holes and systemise your company to be more profitable.
It also shows you how to elevate your marketing so your pipeline fills with the quality work you actually want."
Bradley Young
Plantation Builds
Wellington, New Zealand
Bradley Young
Plantation Builds
Wellington, New Zealand
That’s where The Profitable Builder’s Playbook changes everything.
Inside, you’ll discover how to:
Quote with certainty
Using proven pricing systems that hit your target gross margin, cover all your overheads, and include project management time, builder’s wages, admin, insurances, and more
Price jobs only for qualified clients
Get paid for pre-construction work, so you’re never giving your time away for free
Track margin live during the job
With real-time job costing tools, cost-to-complete forecasting, and weekly variation tracking that protects your cashflow and prevents surprise losses
Invoice variations weekly
So nothing slips through the cracks, and your client knows exactly what’s happening, while your cash flow stays healthy
Report labour hours by stage
Run toolbox meetings that keep the team aligned, accountable, and motivated to hit targets
Get labour within 5% of forecast
By creating margin feedback loops and sharing performance data weekly, so small slip-ups don’t snowball into big profit drains
Control WIP and protect cash
By reporting key financial numbers with your team each week, incentivising them to own the outcome, and ensuring every job stays on track
Because if you’re not building your margins into every quote, tracking your profit every week, and learning from every job you complete…
You’re not in control — you’re in survival mode.
The Profitable Builder’s Playbook gives you the systems, numbers, and structure to stop guessing… and start leading.
Not just as a good builder, but as a serious business owner.
Transform Your Building Company With This NEW Book
(Just $24.95)
PLUS: Get $3,000 Worth of Free Bonuses
Inside the Playbook: Tools to Fix the Financial Leaks in Every Part of Your Business
Tools to Reclaim Your Time and Get Paid What You’re Worth
The Professional Builder's Rate Calculator so you can instantly identify which tasks are costing you thousands in lost income
Our proven Fun/Skills Matrix so you can eliminate the low-value work that's keeping you stuck at $50/hour
The Freedom Finder System that shows you exactly how to transition to $1,000/hour tasks
A clear Vision Builder Framework so you can map out (and actually achieve) your ideal lifestyle
Systems That Put You Back in Control of Your Profit
The simple 1-Page Business Plan that gives you total clarity on your next 18-24 months
Our Business Maturity Plan so you can finally build the company you imagined when you started
The "4 Levers" Profit Calculator" that shows exactly where your money is going (and how to keep more of it)
Our 151 Proven Profit Boosters that can add $250K+ to your bottom line
Build a Team That Hits Target — Without You Micromanaging
The complete 3-Part People System to find and onboard quality team members in 14 days
Done-for-you Team Scorecards so your crew performs without constant supervision
The 287-point Quality Assurance Checklist that maintains standards even when you're not on site
Our Rules of the Game Template so new hires know exactly what success looks like
Get Paid Premium Prices, Predictably
The 10-Step Sales Process that converts quality clients without endless meetings
Our High-Converting Quote Template so you can win jobs at the prices you deserve
The Marketing Budget Calculator that shows exactly how much to spend for consistent growth
The 1% Referral Marketing System to attract premium clients without expensive advertising
Just install one system a week from the Playbook — and in 90 days, your business will feel completely different.
“It’s taken the guesswork out of business.”
"The Profitable Builder’s Playbook gave me a real, raw, and honest understanding of what areas need improvement.
It helped set measurable targets and a clear path to achieve them."
Berit Abrahall
The Small Job Van
Kaingaroa, New Zealand
Berit Abrahall
The Small Job Van
Kaingaroa, New Zealand
“We’re finally working on the business (not just in it).”
"Since implementing the systems in The Profitable Builder’s Playbook, our company has seen tremendous growth and stability.
The business now runs smoothly even when I’m not on site."
Shane Murphy
Bellefonte Building Supply
Pennsylvania, United States
Shane Murphy
Bellefonte Building Supply
Pennsylvania, United States
Mark Taylor from MLT Builders:
"Before I started, I was always just chasing the dollar, taking anything that came in because my cash flow was poor. I had no systems in place, and I was just constantly chasing my tail. I used to work every day, including weekends. I would come home and do paperwork and payroll, then sleep and repeat."
"Before I started, I was always just chasing the dollar, taking anything that came in because my cash flow was poor. I had no systems in place, and I was just constantly chasing my tail. I used to work every day, including weekends. I would come home and do paperwork and payroll, then sleep and repeat."
After implementing the systems from the Playbook, Mark was able to take six days completely off the grid - and came back to find all his sites running on track with no issues.
Now he's fully booked until next year with margins between 20-25%.
Right now, you can get The Professional Builder's Playbook For Just $24.95 USD
If You Don’t Fix Your Margins, Nothing Else Will Matter
You can keep quoting late at night, hoping the spreadsheet holds.
You can stay busy, burn through jobs, and wonder why the bank balance never moves. Or you can finally get control of your numbers — and build a business that pays you what you're worth.
The Profitable Builder’s Playbook is not a feel-good read. It’s a straight-talking, margin-driven guide for builders who are done guessing and ready to run their numbers like a real business.
Inside, you’ll learn how to:
Price for profit — by recovering builder’s wages, PM time, admin, insurance, software, fuel and more inside every quote
Lock in 20–25% margins before you start the job — and protect them with airtight contracts and bulletproof scopes
Track profit in real time — with tools that flag cost blowouts as they happen, not six weeks after it’s too late
Quote using real numbers — drawn from your own completed jobs, so you can forecast labour accurately and stop bleeding margin
Control your cash flow — by structuring progress payments around key cost stages, invoicing variations weekly, and making sure the money arrives before the bills do
Build a business that grows without burning you out — where quoting, cash flow, and profit tracking run like clockwork, without you holding it together at midnight
If you’re doing $500K–$10M+ and still second-guessing your margins... this book was written for you.
It’s already helping builders across Australia, NZ, the U.S., UK and Canada tighten pricing, plug profit leaks, and finally gain financial control.
Grab your copy of The Profitable Builder’s Playbook today — and make sure your next job actually makes money.
Matt Gibson
Ray White
Auckland NZ
Russell Goodwin
Director, Goodwin Builders
Auckland NZ
Chris Bath
Director, Butterfly Builds
Wellington NZ
Eli Miguire
EDM Building
Kiama AU
Craig Baldie
Managing Director
Lion NZ
Eli Miguire
EDM Building
Kiama AU
James Delaney
Dir. Chain Construction
Auckland NZ
Ross Brader
Ray White
Auckland NZ
Ross Brader
-
USA
Berit Abrahall
Tauranga
New Zealand
Shane Murphy
Owner BHL Partnership
Pennsylvania USA
Scott Wilson
Founder Assetwise
New Zealand
Matt Fenn
Owner Total Renovations
Hawkes Bay NZ
Warren Bebb
CEO Sprout Agritech
New Zealand
Pete Taylor
Founder Awakened Man
London UK
Cole Tilbury
Performance Coach
Victoria B.C. CA
Cam Leask
Owner Latch Build
Wanaka NZ
Bradley Young
Director Plantation Builds
Wellington NZ
Richard Baker
Director Plantation Builds
Kaitaia NZ
Graeme Zimmerman
Director Fibre Cement Solutions
Auckland NZ
Matt Gibson
Ray White
Auckland NZ
Sarah Lowe
Dir. Refresh Renovations
Auckland NZ
Shane Murphy
Owner BHL Partnership
Pennsylvania USA
Cole Tilbury
Performance Coach
Victoria B.C. CA
Russell Goodwin
Director, Goodwin Builders
Auckland NZ
James Delaney
Dir. Chain Construction
Auckland NZ
Scott Wilson
Founder Assetwise
Auckland, NZ
Cam Leask
Owner Latch Build
Wanaka NZ
Chris Bath
Director, Butterfly Builds
Wellington NZ
Ross Brader
Ray White
Auckland NZ
Matt Fenn
Owner Total Renovations
Hawkes Bay NZ
Bradley Young
Director Plantation Builds
Wellington NZ
Eli Miguire
EDM Building
Kiama AU
Mark Reid
Kitchens & Bathrooms
USA
Warren Bebb
CEO Sprout Agritech
New Zealand
Richard Baker
Director Plantation Builds
Kaitaia NZ
Craig Baldie
Managing Director
Lion NZ
Berit Abrahall
Tauranga
New Zealand
Pete Taylor
Founder Awakened Man
London UK
Graeme Zimmerman
Dir. Fibre Cement Solutions
Auckland NZ
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While we believe in getting rich, we don’t believe in getting-rich quick programs. We're not a product of one and neither are our members. Yes the results can be fast, but not without hard work, and not without putting your best foot forward in serving others.
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